Sustainability may be the future for most companies and how they market it is very crucial. Sustainability in the world of sneakers is not the future it is already here.

Collaborations are a way for companies to sell their most niche model or products to consumers without having to largely impact their overall budget. let’s take a look at New balances and some of their most recent collabs.

These Ads are all ads that either came before their time, caused an uproar made sales go through the roof, or are just something that has stuck in the minds of Americans to this day.

This is a blog post highlighting the current trend of the destressing of sneakers and how social media has influenced companies to continue selling aged looking shoes.